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EXPLAINER: How to make extra cash during Easter holidays

Whether through crafts, food, events, or services, the Easter holiday opens up a festive market for creative side hustles that are both fun and profitable.

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by ROSE MBUGUA

Realtime14 April 2025 - 09:10
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In Summary


  • If you are crafty with your hands, Easter is your time to shine.
  • People love to give and receive thoughtful boxes filled with treats during festivities. 

An Easter themed cake. [PHOTO: FILE]

Easter, for many, is a time to relax, reflect, and reconnect with loved ones.

But for those with an entrepreneurial mind, it is also a golden opportunity to earn some extra income.

Whether through crafts, food, events, or services, the Easter holiday opens up a festive market for creative side hustles that are both fun and profitable.

If you are crafty with your hands, Easter is your time to shine. Handmade decorations like Easter baskets, bunny-shaped cards, and personalised gift tags are always in demand.

Ruth Atieno, a university student, says she loves making personalised gifts and cards in her free time.

“You don’t need to overthink it. People love simple, well-made gifts, and that’s how I plan to earn my extra side cash. I post samples on Instagram and WhatsApp, and I’ve already gotten pre-orders from my classmates and church group.”

Gift hampers are another popular item around Easter.

People love to give and receive thoughtful boxes filled with treats during festivities.

Faith Mueni, a home baker, says people love the thoughtfulness that comes with gifting.

“Last year, I started small by just packing snacks and chocolates into boxes, but this year, I am going big. I will include Easter-themed cookies, bunny cupcakes, and a little toy or a pastel candle, depending on the buyer. People love the thoughtfulness,” Mueni says.

She adds that offering free delivery with your packages will always bring more customers.

Food, in general, is a big part of Easter celebrations.

Offering meal prep or catering services for Easter gatherings is a great idea.

Purity Mwikali, a street fries vendor, says during holidays, the roads are usually empty since most people have travelled upcountry. She plans on cooking food for her local church.

“Since the customer turnout is usually very low during the Easter season, I plan on cooking for my local church to earn some extra money, since the churches are usually crowded during this season,” says Mwikali.

“This year, I will make chapati and pilau and pack them in boxes. People at the church love it after the service.”

Oliver Wafula, a smokie vendor, shares the same tip as Purity.

“After church, everyone is hungry. So I’ll have a small stand with smokies, boiled eggs, and drinks. I will add colorful toothpicks and packaging to attract customers.” Oliver also plans on buying bunny headbands and balloons in bulk and reselling them.

“I will also buy bunny headbands in bulk from Kamukunji, then sell them one by one outside the church,” Wafula said.

Ivy Macharia, a photographer and videographer, says she plans on using her camera skills to earn some extra cash over the Easter holiday.

“Uhuru Park is usually packed with family and friends enjoying the holiday. I plan on capturing those moments and charging them for the pictures and videos I will take.”

She also plans to organise private family shoots.

“Families love seasonal shoots. The shoots will include props like bunny ears, flower crowns, and eggs. I will charge the shoots per session and send the photos digitally for convenience,” says Macharia.

Samuel Muchiri, who is a member of a community program in Nairobi, says that they plan to go for a more interactive money-making idea.

"This time, we are organizing an Easter egg hunt around our neighborhood, complete with decorations and games, and offer set-up services for backyard egg hunts for families. The money made will be used for our next children's home visit,” Muchiri says.

Kelvin Mutuku, a third-year university student in Nairobi, says that listing his house as an Airbnb always brings him extra money during the holidays.

“My bedsitter is usually free while I travel to be with my family over the holidays. So I will list it on Airbnb for the Easter weekend. I will leave it clean and add a welcome snack box, and my friend will handle the keys.”

From handmade crafts to church-side snacks and themed photoshoots, there’s no shortage of ways to cash in on the Easter spirit.

With good planning, creativity, and hustle, the holiday can be more than just a celebration. It can be a chance to build something that lasts beyond the Easter weekend.

 


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